PRODUCT MARKETING MANAGER Own product marketing for domain leading B2B tech company!
Our client, a tech company in NYC building best-in-class enterprise software is looking for a an experienced product marketing manager with exceptional writing skills who can focus on developing and executing a product marketing content strategy that can articulate their vision and value to a global customer base.
Serve as the go-to expert for conceptualizing and creating compelling content that effectively positions products as the gold standard in the industry.
Work with stakeholders and SMEs from across the company to convert content gaps into opportunities for thought leadership pieces.
Develop repeatable formulas for content creation, including things like demo videos, product spotlights, customer stories and interviews.
Contribute to developing and maintaining a world-class website with compelling positioning, design, CTAs, and conversational marketing flows.
Understand the customer journey from awareness through upsell to identify what questions are being asked, and where we can reduce friction/create momentum.
Establish and nurture key relationships with cross-functional stakeholders to inform content strategy – product managers, post sales field teams, corporate communications, customer marketing, writers, designers, and videographers.
Five years experience working for a rapidly growing SaaS provider
A Bachelors degree – MBA in marketing a plus
Proven experience creating compelling content – writing samples a must
Strong written and verbal communication skills and ideally an eye for design
Role can be remote – NYC local preferred
Director of Recruiting
111 John Street, Suite 450, New York NY 10038